Business and Management Scenario

In: Computers and Technology

Submitted By chrivera
Words 1096
Pages 5
Businesses today continue to strive and grow in the industry to keep up with the never ending changes in the business they need the tools to obtain information that can be used to make decisions for the business. The decisions to make in a business can consist of knowing what geographic region to focus on, which product lines to expand, and what markets to strengthen in the industry. To obtain the type of information that has the proper content and format that can assist with strategic decisions they turned to data warehousing. It became the new paradigm intended specifically for vital strategic information.
Businesses are always looking for ways to increase customer sales or the customer base, and in most cases they set a percentage along with a period of time to meet the goal. Making these types of decisions in regard to the objectives may executives, and managers need information for the purpose of getting knowledge of the company’s operations, review and monitor key performance indicators and their affect on one another. Keeps track of how business factors change over time, compare the company’s performance relative to competition and to industry benchmarks. The executives and managers main focus is on the customer’s needs and preferences, emerging technology, sales and marketing results, quality of products, and services. The information to make these types of decisions is broad based and encompasses the entire organization.
The strategic information is not intended for running the day to day operations of a business or to produce information such as invoices, make a shipment, settle a claim, or post a withdrawal of any sort. It is important for the continued health and survival of the corporation.
In the process of finding the strategy to increase sales in the business in an organization for the next 2 years the strategic information will need to be…...

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