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In: Business and Management

Submitted By aaronhodes
Words 7450
Pages 30
Day 1: Had my first day today and it was very interesting. First I had an orientation where we went over general guidelines for interns at Viacom and then we signed some paperwork. Played some icebreaker games and got a crash course in all the entities that Viacom owns such as MTV, MTV2, VH1, Comedy Central, CMT, BET. After I met with JC, one of the research analysts for MTV and I got a tour of where I was working and met fellow employees and met my supervisor Mitchell. I then attended a meeting with the research, programming and creative insight teams where we discussed millennials (people aged 15-30) and their media consumption. We watched clips about certain shows that were going to be aired and whether or not millennials would watch these shows. We also discussed other areas regarding media consumption.

Day 2: I arrived early to work to start learning. The more the better in my opinion. I got acclimated at my desk and started learning the basics. I got a crash course in MTV and ratings since I am in intern in the research and strategic insights department. Then I attended a focus group regarding upcoming MTV events and gave input regarding the specific topics. Got acclimated with startrak, the system in which MTV/MTV 2 pulls ratings.

Day 3: got acclimated with startrak even more. Learned some of the more difficult tasks associated with it. I learned how to pull the ratings for MTV and checked ratings that my supervisors JC, Cara, and Mitchell create. Basically its just a page of the time schedule of the week and I am given a sheet of paper and my job is to make sure that the ratings number on the programming list match what is inputted into the computer. I then did some basic data entry. It wasn’t that bad of a day. I attended another meeting with the ratings team and discussed upcoming goals and we talked about how were are doing in regards to meeting…...

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