Hbr Submission Guidelines

In: Business and Management

Submitted By mafaso
Words 1262
Pages 6
Harvard Business Review
The Harvard Business Review has one goal: to be the source of the best new ideas for people creating, leading, and transforming business. Since its founding in 1922, HBR has had a proud tradition as the world's preeminent management magazine, publishing cutting-edge, authoritative thinking on the key issues facing executives.
HBR's articles cover a wide range of topics that are relevant to different industries, management functions, and geographic locations. They focus on such areas as leadership, organizational change, negotiation, strategy, operations, marketing, finance, and managing people. While the topics may vary, all HBR articles share certain characteristics. They are written for senior managers by experts whose authority comes from careful analysis, study, and experience. The ideas presented in these articles can be translated into action and have been tested in the real world of business. Proposals for articles demonstrating fresh thinking that advances previous knowledgewhose practical application has been thought through in clear, jargon-free languageare those most likely to meet our readers' needs. When evaluating an idea, our editors often look for two things firstwhat they call the aha!How compelling is the insight?and the so what?How much does this idea benefit managers in practice?
The best way to inquire about HBR's potential interest in a topic is to prepare a proposal. It can be submitted by mail or electronically and should answer the following questions: 1. What is the central message of the article you propose to write (the "aha")? What is important, useful, new, or counterintuitive about your idea? Why do managers need to know about it? 2. How can your idea be applied in business today (the "so what")? 3. For which kinds of companies would the idea NOT work well? For which kinds of companies would it…...

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