Mexican-Austrian Business Communication

In: Business and Management

Submitted By nucularnic
Words 4460
Pages 18
|Mexican-Austrian Business Communication |
|VSE |
|3MA638 |
|Managerial Communication |
|Richard Brunet-Thornton |
|June 2012 |
|Written by: Nikolas JONAS |

Introduction

This paper aims to explain and illustrate the cultural relations between two countries, Mexico and Austria. To be more precise, the topic is a business negotiation between two companies, a Mexican car parts producer and an Austrian car parts designer. This paper will highlight all the differences and similarities in culture and conduct of business.

Description of Industry

In order to provide a credible and realistic scenario I have chosen to work with the automotive industry. In Mexico for example this sector is one of the most important of the economy, representing 3% of the Gross Domestic Product in the year 2011, 17,3% of all manufacturing, and 21,4% of all exports. In total, 84% of all participants are suppliers of goods, whereas 16% assemble cars (Wirtschaftskammer Österreich). As can be seen above, a substantial part of Mexico´s industry focuses on research and development activities, an example is that up to 70% of all components and parts for the new Volkswagen Jetta model are designed in Mexico (CNNExpansion.com).
In…...

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