Taco Nation

In: Business and Management

Submitted By mjstaaaar
Words 372
Pages 2
OUR COMPANY

In 2011, Taco Nation was founded by two Adamsonian students, Johnsie Arquiza, and James Espiritu as they felt weary on the canteen foods. They crave for a new cuisine and think of something that can satisfy their taste buds. After all the critical thinking they've been through, they decided to create a homemade Taco. They experimented until they were satisfied with the taco ingredients and proportions. They created a homemade Taco and let their Mexican cuisine to be tasted by their family. Their family liked it so much and told them to sell it to the neighborhood to earn some extra money rather than playing computer all day. After a week, they decided to open a Taco stand near their house called, Taco House in Barangay Moonwalk, Paranaque, Philippines. One year later, they wanted to expand what they have started so they searched out a good location in the right part of the town on a busy main street. They also formulated a new sauce themselves and it would later be their new taco sauce. At the same time, they researched tacos and everything about it. The shells had to be prepared quickly and efficiently. They have to be fried first and stuffed later. They had seen a lot of versions of tacos so they created their very own. They decided to sell the stand and opened a perfected version named Taco Loco. Over the next year, they met James’ aunt, Katherine Espiritu who owned and operated a number of restaurants in Washington DC and helped them built the first Taco Nation in Ermita, Manila in 2013.

Taco Nation is a new fast food restaurant that serves fresh and healthy tacos. It is located in downtown Ermita, Manila. Taco Nation will quickly become the premier fast food destination downtown, serving locals and students. It will be positioned as the best fast food through our creative approach to the company’s image and detail presentation. Taco nation…...

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